Andrew understood our vision instantly. He not only crafted a beautiful app but also made sure the user experience felt effortless — from setup to sharing.
Andy Dean
Co-founder and CEO of TagMix
Andrew understood our vision instantly. He not only crafted a beautiful app but also made sure the user experience felt effortless — from setup to sharing.
Andy Dean
Co-founder and CEO of TagMix
We needed an interface that felt as fluid and exciting as the performances it captures.
We needed an interface that felt as fluid and exciting as the performances it captures.
Creative сhallenges
We were designing for an unpredictable setting: concerts. Users record video on the fly, in loud, chaotic environments. The challenge was to build an interface that felt smooth and fast — one that could sync live audio tracks to fan-shot videos with zero friction.
Our goal wasn’t just usability — we wanted the app to feel like an extension of the music. Visually bold, intuitive in motion, and seamless under pressure.
Creative сhallenges
We were designing for an unpredictable setting: concerts. Users record video on the fly, in loud, chaotic environments. The challenge was to build an interface that felt smooth and fast — one that could sync live audio tracks to fan-shot videos with zero friction.
Our goal wasn’t just usability — we wanted the app to feel like an extension of the music. Visually bold, intuitive in motion, and seamless under pressure.
Design Decisions
The interface was stripped down to its essentials — large tap zones, a dark theme that felt at home in venues, and real-time visual feedback that builds trust. We focused on smart defaults so the tech “just works” behind the scenes.
Typography and iconography were tuned for quick legibility in dark settings. The timeline editor was designed for both fans and pros, making audio syncing feel less like editing and more like magic.
Design Decisions
The interface was stripped down to its essentials — large tap zones, a dark theme that felt at home in venues, and real-time visual feedback that builds trust. We focused on smart defaults so the tech “just works” behind the scenes.
Typography and iconography were tuned for quick legibility in dark settings. The timeline editor was designed for both fans and pros, making audio syncing feel less like editing and more like magic.
Results
📈 +215% increase in partner reach
🎟️ £290k in additional festival ticket sales attributed to TagMix activations
📱 2.5× engagement boost on The Chemical Brothers’ Instagram
🤝 Secured licensing partnership with Warner Music Group
🔥 Over 20,000 synced videos shared across socials in the first 6 months (estimated)
Results
📈 +215% increase in partner reach
🎟️ £290k in additional festival ticket sales attributed to TagMix activations
📱 2.5× engagement boost on The Chemical Brothers’ Instagram
🤝 Secured licensing partnership with Warner Music Group
🔥 Over 20,000 synced videos shared across socials in the first 6 months (estimated)
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